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Being heard


How do we make sure that when we want to be listened to, and heard, those people we are targeting with our messages are picking them up, and perhaps more importantly, either acting on them or remembering them?

Influence over another person is something that everyone seeks to achieve. From a child seeking to persuade their parents to head to the biscuit tin, to politicians attempting to swing voters in their direction. Everybody does it.

Our behaviour and actions are influenced by other people every day of our lives. Sometimes, we do not even know that we are being targeted or influenced. By and large we all 'hear' other people's views and opinions, and so, arguably are we all always heard? 

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